Digital transformation has become a necessity for Swiss small businesses too. Many business owners, however, don't know where to start, which tools to adopt or how to avoid wasting budget. This article explains the fundamental steps for digitalising a company in a simple, gradual and sustainable way: from analysing processes to CRM and ERP systems, from workflow automation to IT security.
A complete, compliant Impressum is mandatory in Switzerland for company websites, e-commerce and online businesses. Many SMEs neglect it and risk penalties and legal problems. Here you will find which details must be given, what Swiss law says, how to structure it correctly and which mistakes to avoid.
A well-organised catalogue is essential for boosting sales and usability in your Swiss e-commerce store. Category structure, filter management and variant setup determine how quickly a customer finds what they are looking for. Here we look at how to organise a shop, improving SEO, navigation and conversions
From analysing the project to the technical build, from administrative management to marketing activities, we support businesses at every stage, and remain a point of reference even after the online shop launches.
In 2026, hybrid work is a key strategic choice for Swiss SMEs. It cuts CO₂ emissions by reducing commuting, improves sustainability and allows businesses to optimise space and costs. At the same time, it increases appeal to talent, supports a better work-life balance and makes it possible to hire professionals from outside your own canton.
From 2026, e-invoicing in Switzerland becomes a key step for businesses and professionals. New rules and obligations call for suitable digital systems and correct processes. Here you will find what changes with e-invoicing in Switzerland in 2026, who is affected and how to prepare simply and effectively.
Marketing in 2026 will be driven by artificial intelligence, advanced personalisation and data-based strategies. According to Google's insights, consumers are demanding increasingly relevant experiences, short-form video content and seamless omnichannel interactions. Businesses will need to invest in first-party data, privacy, automation and creator partnerships to stay competitive. Online search will also evolve thanks to AI, requiring content optimised for new answer-generation models.
Choosing the right payment system is essential for every Swiss e-commerce business. Between fixed costs, per-transaction fees and increasingly sophisticated plugins, companies need to weigh up the options carefully. Here we compare the most widely used providers in Switzerland
Having a business website today is essential for any company, whatever its sector or size. In Switzerland, where customers search online before contacting a business, a well-built site increases credibility, improves visibility on Google and brings all the important information together in one place. It's the digital business card that lets you present yourself professionally, attract new customers and support more effective marketing.
Being on Google is the bare minimum: what counts is appearing in local searches, looking after your image and responding to customers. With a Google Business Profile that's optimised and well managed, you can grow your business, build public trust and improve your online reputation.
Cyber insurance can offer a financial safety net for Swiss SMEs facing cyber damage, but it does not replace internal security measures. Before considering it, it's essential to put in place prevention, training, backups and up-to-date tools. Only with solid foundations does the policy become useful as a complement
The new Federal Act on Data Protection (nFADP) has been in force since 1 September 2023, and in 2025-26 the authorities' checks are getting stricter. Documenting processing activities, obtaining clear consent, reporting breaches and designing secure systems are essential steps.
If one of these topics affects your company, we can take care of it.
