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Business and strategy

Strategy, organisation and growth for SMEs: practical guides written in Lugano for people running a company in Switzerland.

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Articles in Business and strategy

Business and strategy

Swiss SMEs: the main challenges

SMEs are the heart of the Swiss economy, but they face complex challenges linked to limited resources, regulatory compliance, administrative management, digitalisation, and access to skills and global markets. In a context where around 80% of SMEs name inflation and cybersecurity as key factors of impact, and where the labour market and the adoption of advanced technologies remain critical areas, it's essential to understand what these difficulties are and how to tackle them.

4 min read
Business and strategy

Retail trends: what will shape commerce over the next five years

Over the next five years, retailers will need to adapt by bringing online and offline together, integrating augmented and virtual reality, harnessing artificial intelligence and responding to the expectations of an increasingly digital Generation Z. The goal is to create smooth, engaging shopping experiences in which the boundaries between e-commerce, social media and physical stores blur.

3 min read

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