1. Images and videos of excellent quality products.
The aesthetic presentation of your products remains of primary importance. Dedicate resources to the creation of high resolution photos and short videos to show your products in action. Mobile devices still represent an excellent opportunity to create high quality images.
2. Tailor -made inauguration offers
When you launch a new online store, offer personalized opening offers. Use customer profiles and purchases chronology to offer discounts or personalized advice.
3. Reactive design and ease of use
Make sure your online store has a reactive design that perfectly suits different devices. The ease of use must be an absolute priority and navigation must be simple and intuitive.
4. Flexibility in payment options
Offer a wide range of payment options to meet your customers's different preferences. These options include PayPal, credit cards, Twin and also new payment methods.
5. Intelligent suggestions on products (Cross-Selling)
If you don't know the term "cross-selling", the time has come to know more. Thanks to cross-selling, you can generate additional sales by offering related products and, consequently, increase your sales. Imagine your customer just added a yoga to cart mat. It makes sense to suggest the pretty yoga cushions before proceeding with the payment, right?
6. Additional sale and product packages
To increase the average value of orders, you can offer customers superior quality products and highlight the advantages of these products. In addition, offer packages of products that can affect customers.
7. Ecological choices
Consider the growing interest of customers for sustainability. Offer ecological products and allow customers to choose environmentally friendly shipping options.
8. Free gifts
In addition to the yoga mats, do you also propose incense sticks? In the next expedition of the yoga mats, include some stick as a tribute and underlined that they are also available in the online store. Your customers will surely be happy with this little attention, they will remember your shop again and next time they will also buy some more incense stick.
9. Enhancement of online customer service and support options
Offer excellent online customer service, accessible via live chat, e-mail and social media. Quick and efficient support contributes to customer satisfaction.
10. Multichannel marketing strategy
Make up several marketing channels, including social media, email marketing, optimization for search engines (SEO) and influencer marketing, to promote your online store and expand your visibility.
The essential in a few words
Online shopping remains a fundamental source of income for SMEs. Follow these updated tips to successfully manage your online store and attract customers. Always remember to adapt to the preferences and changing needs of your customers to guarantee long -term success.
